Most people look at at least eight houses before making a final decision and purchasing a home. That means every seller has to make their listing stand out above the others on the market.
But real estate listings don't often have a lot of space for making a splash. And there's not a lot of graphic design that can be used to grab attention. So listers have to take other approaches to reel in their audience to come see and ultimately purchase.
If you're getting ready to list a house for sale, check out these tips for writing a real estate listing and making it shine!
Keep a Professional Tone
When you're marketing a house, you want to bring in serious inquiries only. There's nothing more frustrating than having many showings not go anywhere. You want to attract the kind of buyers who are ready and able to move forward.
Keeping the tone of the listing professional can help you do just that. The listing should look like it was handled by someone who knows what they're doing, like a real estate agent.
You can do this by making sure all your descriptions use full sentences and proper grammar. High-quality photos will also make a big difference. Have a couple of people check out your listing to gather feedback before posting.
Share in the Right Places
Once you have your real estate listing done, you need to post it in the right places. A listing is only as good when the right buyer has the opportunity to come across it.
It's a good idea to do some market analysis to find your target audience. Then, you can figure out how best to reach that target audience. Don't forget to post your listing in several different places to widen your reach even more!
Highlight the Property Details
The ultimate key to selling a house is highlighting the good parts of the home. A buyer wants things that are going to look beautiful, make their life easier, or are something unique to the house. Be sure to focus on those kinds of details as you're writing the listing.
Buyers will want to know the benefits of living in a particular area or neighborhood as well. The more positives you can add to your description, the better it will be!
Everything You Need to Create Great Real Estate Listings
Creating great real estate listings is the first step to getting a quick sale with a price you can be happy about.
Posting your listing is the first of many steps you'll need to take when selling a house. The best thing you can do is bring in a professional to help you manage it all, from setting the price to signing it over.
Our team at PMI American River are experts in real estate marketing in Sacramento, California. Our years of experience and resources have helped many homeowners get the best price. If you're interested in seeing exactly how we can help, schedule an appointment today!