Have you been struggling with finding tenants for your Sacramento rental property? Are you not getting the right types of people who you would like to live in your home?
If this is the case, you need to update your property marketing strategy. Here are five tips to try so you can bring your real estate marketing to the next level.
1. Utilize Social Media
Social media is one of the most powerful tools out there for landlord marketing and property advertising. When used correctly, it can be little to no cost for maximum exposure of your rental property.
Post your property in local housing groups. These types of groups are full of people who are looking for roommates, advertising properties, or need somewhere to live.
You can also use social media to reach out to potential tenants. Many users post things like whether or not they have pets, their budget, and when they plan to move in their listings.
2. Use Professional Photographs
Smartphones nowadays can take great photographs, but those features are useless without the proper skill. It can be worth the investment to hire a professional to take pictures of your rental property.
Highlight the best features of your property, and make sure to be thorough. It is always better to include more photos so prospective tenants can get the full picture.
3. Hire a Property Management Company
If you want a hands-off approach to real estate marketing, you should work with a property management company. They can take care of all aspects of marketing for you, so you never have to worry about finding another tenant.
They often have strategies for you to maximize your rental income as well. The investment can be well worth it for the extra time and money it saves in the long run.
4. Rely on Referrals
Do you have fantastic tenants for some of your properties? You may want to reach out to them first when you have more vacancies available.
It's true that you are the average of the five people closest to you. If you have good tenants, chances are that they know some good people too.
5. Perfect Your Listing
Take a look at similar listings in your area to see what other marketers are doing well. Make sure your language pops and makes users want to learn more about the property.
Always list the amenities and unique features of your property, such as backyard space, school districts, or fun things inside the home.
Master Your Property Marketing Today
If you own a rental property in Sacramento, landlord marketing does not have to be a pain. With these strategies, you can make your property marketing a breeze and watch the tenants roll in.
PMI American River is your trusted partner to help with real estate marketing in the Sacramento area. With experience and subject matter knowledge, we can ensure you bring in the best tenants.
Ready to begin your property advertising journey? Contact us today by filling out this form or giving us a call.
